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Category Marketing Manager

Working Location: Singapore
Working Days/Hours: Monday to Friday; 08:30am to 6:00pm (5 days’ work week)

Industry: Household Appliances/FMCG/MNC

Job Description:

  • Execute global product strategies for specified categories.
  • Develop and manage communication budget, P&L, annual EOP and operating forecast.
  • Support sales team in developing and maintaining relationships with retailers.
  • Initiate consumer research in order to determine future product requirements as well as to refine consumer messaging of current portfolio.
  • Ensure promotions are developed, fulfilled and measured for product categories.
  • Manage product transition and inventory for the category.
  • Analyse business performance, including revenue, volume, product earnings, category gap analysis, balance of sale, market share - national, regional, and channel.
  • Lead the trade marketing strategy development to attain defined business objectives
  • Co-ordinate trade show activity and other retailer events
  • Develop marketing plans in line with business objectives for management approval
  • Develop launch programs and timetables for management approval
  • Ensure that new products are brought to market in a timely manner
  • Manage promotional activity in conjunction with key stakeholders, ensuring all activity undertaken is aligned with overall brand plan
  • Manage relationship with agencies / internal customers and ensure that briefs are clearly communicated, timelines and budgets are adhered to
  • Any other ad-hoc duties assigned


  • Bachelor's in Business, Marketing or related discipline
  • 5+ years of marketing, merchandising, sales brand or other relevant experience
  • Firm understanding of marketing methods and processes to ensure growth
  • Strong commercial and financial acumen with previous P&L responsibility
  • A proven ability to develop and launch new innovative products
  • Demonstrated category management experience
  • Strong PC, communication and analytical skills
  • Able to work in a fast-paced environment

*Only shortlisted candidates will be notified.

How to apply:
Interested applicants kindly attach your resume with your application below or forward your resume in MS WORD FORMAT to sjo@juhlerprofessionals.com.sg 

EA Personnel: Shiela Joseph
EA Reg ID: R1986902
EA Licence No: 01C3135


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